This could have been easily my fourth blank blog, wherein i come and stare at a blank screen to return untampered. And this could have been my any other day.
New Road was the most pathetic place to be in Kathmandu yesterday evening but surprizingly half the population seemed to be there - doing nothing but walking on the streets to make my every step a pain in the ***
I was telling my mom yesterday - 'Mom, you are the dream customer of every marketer'
If every customer psyche worked as vulnerable as yours, there would be no customer surveys hence. Believe me, she is excited at every corner to all the display of goods under the white tubelight. She doesn't need a repeated TVC, a jingle, an outdoor display or a POP to get her buying what she doesn't need. She will jump at the next chance to empty her wallet. That's because she has been so busy running about, she hardly has time to stop for a breath and shop for herself. 'She is so busy driving, she doesn't have time to fill gas!'
My friends, my colleauges, and my superiors at work ask me once in a while, what's your aim in life? And i look at them, my head reeling to find the perfect answer, to give them that stupid smile. I haven't thought about my life so hard to come up with an aim. I live everyday, one day and the other passes - i know i am living right. But am i going right? If after five years, i look back at this day - would i think then, i should have lived it differently - would i repent that i should have done this and not that? Frankly, i don't know. Today, do i repent at the days i spent two years back? One, i am still not that old to look back at my days or years. And, no, even if i look back, i don't. I didn't know what i'd become, where i would be. I am here and I am happy.
But if i start from a place and walk 20 kms, i'd definitely reach someplace very different. I walked a certain way, which way i don't know and i am lucky to have liked this place, but i may very easily have been crying at this day at what i am doing.
But just because i've worked hard to reach someplace doesn't mean i am on the right direction. If i'd put a direction to myself and worked that 20 kms on it to reach a certain aim i had in mind, i'd definitely have a benchmark to say whether i am happy with what i achieved, and lot of chances i'd reach a better place! But lots of us don't have an aim. We change everyday but are unaware of the direction of change - are we changing in the right direction?
Invariably we change. But just imagine that everyday change to be in the direction of the person we'd like to be 5 years hence. The conscious everyday change mentally, physically, socially, emotionally, ethically, logically - would it be the same as this directionless living we have everyday.
Where i am coming from, is the unconscious living and insensitive mind to a conscious living, and a sensitive mind - which would work towards not just an individual's happiness but also their growth. In turn, their happiness and growth would reflect the society's happiness and growth.
Conscious living could be the buzzword now, i don't know. But Ktm is definitely not on that trend. The chaotic mass of people i saw yesterday - was a disaster to all the buzz words of good living. But to end on a positive note, we will have to try. 'Turn the clock to zero...to start on a Brand New Day'. I just hope!
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